Guide to Local SEO
Local Search Engine Optimization (SEO) is something that most people aren’t aware of, but if you ran a business and wanted to attract as many people as possible there are a few things you need to know about having an online presence. First- What exactly is local SEO? Local search engine optimization has nothing to …
Why Link-Building is Important
A well-built website without links is like a pebble in the middle of an empty space. Sure, it is in its place and nothing can actually touch it or harm it, but who is going to find the damn thing in the first place? Exactly. Without links, your site doesn’t stand out enough for people …
The Importance of Long-Tail Keywords
Long-tail keywords are search queries made up of 3 or more words – the exact definition that Google uses for their AdWords keyword planner. Whenever I think about them, I like to break things down into two categories: those based on products/services you sell (or might want to), and those based on your target audience. …
The Importance of Local SEO
SEO is the process of increasing the exposure of your website or webpage through organic search engine results. The higher your rank, the more likely it is that people will visit or click on your page. SEO is extremely useful because it’s not ridiculously expensive like other forms of advertisement and you can track how …
Why Redirects are Useful for SEO
If you’re running a website, then you know that search engine optimization (SEO) is important. The higher your website ranks in search engine results pages (SERP), the more traffic you’ll get. One of the ways to improve your SEO is by using redirects. What are redirects? Redirects are instructions that tell a web browser to …
Why Keywords are Important for SEO
Keywords are important for SEO because they provide context to pages on the Internet. They allow crawlers, like Google’s search algorithm, to interpret what a page is about so that it can properly catalog and rank the information found in it. A crawler cannot read text on a webpage without knowing what words they represent. …