SEO Mafia

Competitor Analysis for SEO

Competitive analysis is one of the most crucial elements in online marketing. It’s all about finding and analyzing your competitors, then adapting that information to come up with a strategy for outperforming them on search engines.

Recognise True Competitors

Before you start a keyword gap analysis or content gap analysis, you must first identify your adversary. This implies determining who your main competitors are from an SEO standpoint.

As we pointed out before, your SEO competitors may be distinct from the industry’s top players. These types fall into one of two categories:

  • Ones that rank for the same keywords as you’re targeting
  • The most common ones are those that rank for the greatest number of keywords in your niche.

Keyword Gap Analysis

What keywords do competitors rank for that I’m not? You might be attempting to build a list of keywords to target that you previously overlooked, but which you may achieve rankings for with a little effort. Alternatively, you could be looking for terms where you’re currently ranked lower than your competition – particularly if you’re only one or two positions behind them.

Backlink Analysis

Backlinks are a crucial component of SEO. As more high-quality sites link to your page, Google will consider your domain to be more reputable and may elevate you higher in the rankings as a result. Simultaneously, if you know who is linking to your competition, you can see how much link juice they’re receiving – and figure out what

Analyse Content

On every website, there are certain pages that are responsible for the majority of the site’s SEO work. It might be a product that has a lot of backlinks or a piece of content that is ranking highly in Google searches.

The objective is to learn what pages drive your competitors the most organic traffic and links, audit your content against theirs, create higher-quality content that better reflects your brand’s voice and message, then promote it to similar audiences and sites.

SEO Mafia

Welcome to SEO Mafia, the leading Brisbane SEO expert. For over 20 years we’ve helped Brisbane clients by providing SEO Brisbane services, helping with SEO content to achieve SEO results. SEO Mafia is the best SEO Brisbane company, leading the local SEO Brisbane industry. Contact us now at 1300 404 777 or [email protected] for the best SEO Brisbane services and SEO specialist. SEO Mafia helps boost your online presence and Google rankings, by utilizing Brisbane SEO to achieve long term results for your business. Our business is recognised as an SEO expert Brisbane, and our staff are SEO Brisbane specialists. As a Brisbane SEO specialist, we will analyse your performance and recommend improvements for long term results. Get in touch now to work with the leading SEO specialist Brisbane.

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