Ecom Brisbane

SEO Best Practices for Ecommerce Websites

E-commerce SEO helps your online store to be more visible in the search engine results. When people search for products you sell, it is vital that your business ranks as highly as possible. If you do, you get more traffic; it’s that simple.

Organic SEO Services in Brisbane is a cost-effective marketing strategy and usually involves optimising the following:

  • Headlines
  • Product descriptions
  • Metadata
  • Internal link structure
  • Navigational structure
  • And more

The goal is efficient search and user experience on a dedicated page for each product you sell. Read on to learn more from the experts at SEO Mafia who know how to draw traffic from search engines.

When consumers need a product or service they perform Google searches. While looking for options, tips, and comparisons, they are acquiring information to help them make informed decisions.

You lose critical access to interested e-commerce customers if you are not on Google’s first page. E-commerce Organic SEO Services in Brisbane provides a way to reach your target audience, getting people to your site, showing them your high-quality products and using motivating calls to action to make a sale.

How to develop an e-commerce SEO strategy

By working with a skilled team like the one at SEO Mafia, your e-commerce SEO will become a solid strategy that utilises the following:

  • Prioritised pages: We begin with the pages on your site that get the most traffic or a flagship product
  • Creating a workflow that meets the specific requirements of SEO, inclusive of keywords, adding metadata, ensuring images are named correctly, and more
  • Checking out the competition to outwit them. We study your top competitors’ sites and identify ways to make yours better
  • Conversion rate optimisation (CRO) to ensure the ongoing plan is built for success

E-commerce SEO checklist: Using the right keywords

Keywords matter. You don’t want to overload your site with them, but they need to be present. Mentioning your primary keywords in the right places and sprinkling latent semantic index (LSI) keywords is the best way to help Google understand your page.

Before you use a keyword, it is vital to research it. From how often people search for it to how competitive it is and what people are looking for when they use it is all vital to the success of your optimisation strategy.

Speak to SEO Mafia about your e-Commerce SEO today

We understand that you do not have the time to manage all of this along with your e-commerce business, that is why we are here! Our expert team will ensure that your Organic SEO Services in Brisbane is working FOR your business to get those top spots in the Google Search.

Speak to a Brisbane SEO expert at SEO Mafia today and let’s form the perfect, cost-efficient plan to suit your products and services. The success and growth of your business depend on it!